FOR IMMEDIATE RELEASE
6 March 2015
Contact: Elina Winnel, My Sleep Coach
Phone: (02) 9300 0950
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“By helping people to sleep I wake them up to their full potential”
World Sleep Day is Friday 13 March. It is an annual event organized by the World Association of Sleep Medicine to celebrate the benefits of good and healthy sleep and to draw attention to the burden of sleep problems. One third of adults suffer from insomnia and many treatment approaches fail to fix the root cause.
Sleep expert Elina Winnel overcame chronic insomnia and wants to raise awareness to help others unlock the missing piece of the puzzle for natural sleep: “Good sleep isn’t just about what you do before bed. It’s dependent on a combination of factors including beliefs and thought patterns but also a commonly overlooked key element called brainwave flexibility.” says Elina.
The search for the most effective treatment methods
Elina developed chronic insomnia after a fast-paced career in finance. She exhausted the commonly recommended treatment options, with no results: meditation, acupuncture, psychologists, relaxation techniques. You name it, she tried it. Elina travelled the world focused on researching and training in the most effective methods of treating insomnia. She studied a large array of modalities including hypnotherapy, neurolinguistic programming, coaching, sound therapy, cognitive re-patterning, and brainmapping with the highly regarded neuroscientist Dr. Joe Dispenzer. She finally found her sleep struggles disappeared. The key was learning about brainwaves, which seemed to be the missing part of the puzzle.
Brainwave flexibility helps sleep come naturally
It sounds obvious but sometimes you have to practice or re-learn how to relax. In today’s society we move at a fast pace with constant stimulation and pressure, which has resulted in a reduction in our brainwave flexibility. During the day when we concentrate, we are in a beta brainwave state. When we relax we go into the slower alpha brainwave state. When we are deeply relaxed (almost asleep) we go into theta. If the brain cannot transition between these states easily, we lose our ability to be able to shift gears, slow down our brainwaves, and enter the delta brainwave state of sleep.
Practice regular relaxation
By regularly spending time doing relaxing activities that slow the brainwaves throughout the day, we can improve brainwave flexibility and achieve deeper sleep more easily. It is much easier to fall asleep with melatonin (made from serotonin) in our bodies, than it is to fall asleep with stress hormones in our bodies. Even though we may not be aware of it, our racing minds are producing these stress hormones.
Elina uses an holistic coaching technique that accelerates the restoration of brainwave flexibility as well as addressing all key elements of sleep health including nervous system, lifestyle, sleep strategies and thought patterns, so that sleep comes easily again.
“I’m reminded why I got into this profession when I see my clients brimming with positive energy and vitality. A lot of them have just forgotten how to truly relax.” says Elina.
To celebrate world sleep day Elina is offering a limited number of free sleep strategy sessions this month. Contact us to register and find out more: firstname.lastname@example.org.